From Facebook to Final Sale: How a Moms Group Led to an Off-Market Home Purchase in North Andover

Every real estate transaction has its own story, and this one began in a pretty unexpected place: a local Facebook moms group.

That’s where the seller first posted about their home in North Andover. No MLS listing, no Zillow, no professional photos, no open houses, just a quick post shared within a tight-knit community. It caught my attention because it had real potential to be the perfect fit for my buyers.

Given its excellent condition and competitive price range, the home likely would have attracted multiple offers if it had been publicly listed. We reached out, and things moved quickly from there.

The sellers had very specific needs. With two little ones at home, they wanted to avoid the usual market prep, open houses, and the hassle of multiple showings. Most importantly, they needed a buyer who could be flexible with their timeline. My buyers were able to accommodate that flexibility and recognized the value of making this deal work.

It was clear this was a win-win situation for everyone involved. The transaction went surprisingly smooth, but that was no accident. It took careful attention to understand exactly what the seller needed, a clear grasp of the buyers’ situation, and strong communication throughout the process. While I wouldn’t recommend off-market deals as a first choice for every client, in this case, I was confident it was the right fit for my buyers. I also felt assured that the deal put forward was fair and in my buyers’ best interest.

Sometimes the best opportunities come from the most unexpected places. With how quickly things change today, being open to new ways of finding a home can lead to surprising and rewarding results.

If you’re curious about creative ways to discover your next home or want to explore options beyond the typical listings, I’d love to share some ideas and help you uncover what might be waiting just around the corner.